Artificial Analysis — Optima Product Launch
LV Productions is the video production company behind Artificial Analysis videos.
Product Launch · 2026
The brief
Artificial Analysis needed a launch film for Optima — its new tool for benchmarking AI models on a company's own work — that could introduce the product through the co-founder's voice and show the platform in use.
Our approach
We built the edit around a direct-to-camera interview with co-founder George Cameron, interleaved with screen captures of the Optima workflow (use-case setup, file context, and model comparison charts) so the product demo and the founder story land in the same cut.
The result
The film gives Artificial Analysis a launch-ready asset that explains what Optima does, why it matters for real work, and who built it — ready for site and social distribution.